Global Operations & Transformation Executive

Serkan
Atlas

Elevating people, performance & systems through Operational Excellence.

RoleHead of OpEx · EMEA
Companyofi · Amsterdam
Reach50+ factories · 30+ countries
Serkan Atlas — Verdantix Transform Amsterdam

Verdantix Transform · Amsterdam

50+
Factories globally
30+
Countries on 5 continents
18
Years in Food & FMCG
900+
FTEs led in manufacturing
10+
International conferences
About

Turning strategy into execution, at scale.

I’m a Global Operations and Operational Excellence leader with a track record of driving performance, resilience, and value creation across complex, multi-site manufacturing and supply chain networks.

I have led enterprise-level OpEx and transformation agendas across 50+ factories in 30+ countries, spanning Europe, Africa, the Middle East, Asia, and North America — consistently turning strategy into daily execution at scale, under volatility, and through change.

I specialize in building end-to-end performance systems integrating Operational Excellence, digital enablement, and leadership capability. Selected as one of ofi’s global AI Champions — AI accelerates strong systems; it does not replace them.

Culture remains the decisive factor. As Chair of the DE&I Council in 🇳🇱 the Netherlands, I embed inclusion not as a programme, but as a leadership principle that directly strengthens operational resilience.

Expertise

Six areas of practiced capability.

I

Operational Excellence & Lean / TPM

End-to-end Lean Six Sigma, TPM, IWS, and Reliability Excellence. Toyota Production System trained in 🇯🇵 Japan. Zero-Loss culture architect across 50+ factories on 5 continents.

II

Global Manufacturing & Supply Chain

Multi-site manufacturing leadership across Europe, Africa, the Middle East, Asia, and the Americas. S&OP, network design, SKU rationalization, E2E supply chain transformation.

III

EBITDA & Margin Leadership

From full EBITDA turnarounds to multi-million audited annual savings. Proven financial recovery, capital transformation, and structured cost programs across global FMCG networks.

IV

AI & Digital Enablement

Selected as an ofi global AI Champion. Global Process Owner for S&OP during worldwide SAP S/4HANA rollout. AI accelerates strong systems — it doesn’t compensate for the lack of them.

V

Psychological Safety & Cultural Transformation

Certified in Psychological Safety. Factories turn around not because strategies look good — but because people own them. Building environments where learning beats firefighting.

VI

DEI & Inclusive Leadership

Chair of ofi’s DE&I Council 🇳🇱 Netherlands. Diverse teams spot blind spots faster and are more operationally resilient. Inclusion is the backbone of sustainable transformation.

Signature Ideas

How I think about operations & transformation.

No. 01

The Execution Gap

Most organizations obsess over building better standards. But the vast majority of operational failures trace back to execution — not missing standards. The gap isn’t in the rulebook. It’s in the culture and the daily discipline of doing what you said you’d do.

“We’re obsessed with standards — it’s time to obsess over execution.”
No. 02

Resilience Is a Capability You Design

Resilience isn’t a safety net you fall into — it’s a capability you design. In an era of unprecedented volatility, leaders must use disruption as a tool rather than just trying to survive it. Integration is the new business as usual.

“Resilience isn’t a safety net you fall into; it’s a capability you design.”
No. 03

AI Accelerates — It Doesn’t Replace

AI can simulate global raw material flows, predict factory scenarios, and automate RCA patterns at scale. But AI only thrives when frontline teams understand the problems, leaders remove friction, and learning is rewarded more than firefighting.

“AI accelerates Operational Excellence. It doesn’t compensate for the lack of it.”
No. 04

Psychological Safety at the Frontline

Move from Continuous Improvement to Continuous Learning. Psychological safety is your single greatest sustainable competitive advantage. When people fear speaking up, problems stay hidden — and no system can compensate.

“If your culture only welcomes good news, you won’t solve real problems.”
No. 05

Culture as Climate

An organization is like an apple tree. Results are the apples. Systems are the roots. But even perfect roots need the right climate — and that climate is culture. Consultants deliver slides. Internal capability delivers sustainability.

“It’s not enough to plant the tree. You must also tend the orchard.”
No. 06

The Symbiotic Power of Motivation

People are self-driven when they find a connection between their life purpose and their job. Real engagement comes from aligning business targets with personal ones — giving people Purpose, enabling Mastery, and granting Autonomy.

“Find the purpose. Serve the mastery. Allow the autonomy.”
Speaking

On stage around the world.

I speak at international conferences, leadership summits, and corporate events — bringing operational rigour and human storytelling to audiences across manufacturing, supply chain, food safety, and business transformation. Get in touch to discuss your event →

March
19
Growing Risks Push Firms Towards Integrated Supply Chain Resilience
Verdantix Transform
🇳🇱 Amsterdam, Netherlands
Panelist
March
26
Beyond Survival: Building Resilient Organizations for Tomorrow's Challenges
11th Global Process Improvement & OpEx Summit · Cparity Event
🇳🇱 Amsterdam, Netherlands
Speaker
April
17
People Driven Supply Chain Excellence & Building Resilient Supply Chains
Global Supply Chain & Logistics Summit · Conferenzia World
🇳🇱 Amsterdam, Netherlands
Keynote + Panel
May
7
Transforming Global Operations in a Fragmented World
IndustryForum Manufacturing · Aurora Live
🇳🇱 Eindhoven, Netherlands
Speaker
Sep
24
Aligning Smart Manufacturing with Business Reality in Food & Beverage
Smart Manufacturing for Food & Beverage Summit Europe · AMG World
🇬🇧 London, United Kingdom
Panel + Roundtable
Nov
3–4
The Execution Gap in Modern Manufacturing
22nd European Manufacturing Strategies Summit · EMS-SCMS
🇩🇪 Munich, Germany
Keynote
Nov
12–13
From Stability to Adaptability: Building Resilient Supply Chains
Supply Chain & Logistics Transformation Summit · Key-Notion
🇩🇪 Munich, Germany
Expert Insight + Panel
Nov
25
The New Rules of Operational Excellence
OpEx, Process Improvement & Business Transformation Forum
🇩🇪 Berlin, Germany
Opening Keynote
June
24
Operational Excellence: Where Standards Meet Execution to Eliminate Rework and Recall Risk
FSI Conference · University of Lincoln
🇬🇧 Lincoln, United Kingdom
Keynote + Panel
Sep
10
Operational Excellence: The Catalyst for a Sustainable Food Safety Culture
ENG 20th Anniversary Global Food Safety Summit
🇩🇪 Hamburg, Germany
Keynote + Roundtable
Dec
From S&OP to IBP: Building a Continuous Learning Culture
S&OP to IBP Summit · Cparity Event
🇳🇱 Amsterdam, Netherlands
Opening Keynote
March
28
Leading with Courage and Authenticity
10th Annual Global Process Improvement & OpEx Summit · Cparity Event
🇳🇱 Amsterdam, Netherlands
Breakout Lead
Global
OpEx Workshops & Facilitation — Brazil, Singapore, Vietnam, Germany, Egypt
ofi Global Operational Excellence program
🌍 Multiple countries
Facilitator
Türkiye
Operational & Manufacturing Excellence
Ülker / Yıldız Holding era · Corporate events
🇹🇷 Istanbul, Turkey
Speaker
“What I’m most looking forward to is the dialogue — challenging assumptions, exchanging lessons learned, and grounding transformation in operational reality.”
Career

18 years. Shopfloor to boardroom.

Jul 2022 — Present

Head of Operational Excellence — EMEA

ofi (Olam Food Ingredients) · 🇳🇱 Amsterdam
  • Directing OpEx strategy for a 30+ site manufacturing network across EMEA, delivering significant audited annual recurring savings through structured cost and capital transformation.
  • Architected and deployed E2E Lean Six Sigma, TPM, and Reliability Excellence frameworks across diverse multinational environments.
  • Established global performance governance and KPI alignment bridging site execution and global leadership.
  • Global Process Owner for S&OP during worldwide SAP S/4HANA rollout. Selected as one of ofi's global AI Champions.
  • Appointed Chair of DE&I Council 🇳🇱 Netherlands (May 2025) — embedding inclusion into core business strategy.
30+ EMEA sitesSAP S/4HANA GPOAI ChampionDE&I Chair
Dec 2021 — Jul 2022

Supply Chain Director — Eastern Europe

pladis Global · 🇷🇴 Bucharest
  • Restructured E2E supply chain: +40% OTIF, +20% Fill Rate, −7% logistics costs.
  • Portfolio shift to high-margin SKUs delivering +4.5 ppts Gross Profit Margin.
+40% OTIF+4.5 ppts GPM
Jun 2019 — Jul 2022

Factory Director — Romania

pladis Global · 🇷🇴 Bucharest
  • Full financial recovery: EBITDA from negative to positive within three years via automation and structured CI.
  • +82% production volume and +67% productivity; Zero LTAs for 3 consecutive years.
  • Reduced staff turnover by 60% and absenteeism by 18% through servant leadership and cultural transformation.
  • Zero food safety complaints and zero major findings in all international audits.
EBITDA turnaround+82% volume−60% turnover3 yrs zero LTAs
Aug 2016 — Jun 2019

Operational Excellence Lead — MEA, Türkiye & UK

pladis Global · 🇹🇷 Istanbul
  • Core architect of the "pladis excellence" Global Framework — standards, maturity models and KPIs used enterprise-wide.
  • Led OpEx rollout across 18 factories in 6 countries (MEA & Türkiye) plus strategic consultancy for 🇬🇧 UK.
  • Sponsored portfolio at pladis and Godiva (🇺🇸 USA) delivering multi-million in audited savings.
18 factories6 countriesGodiva USA
Mar 2015 — Aug 2016

Operational Excellence Manager

Yıldız Holding · 🇹🇷 Istanbul
  • Led OpEx rollout across 17 manufacturing sites (Confectionery, Dairy, Fats & Oils).
  • Co-authored the Maintenance Function Handbook, standardizing reliability protocols enterprise-wide.
17 sitesPublished handbook
Jun 2013 — Mar 2015

Operational Excellence Manager — Food Group

Ülker · 🇹🇷 Istanbul
  • Led transformation securing the National Industrial Excellence Award and Top-3 🇪🇺 European ranking.
  • Built training ecosystem certifying 500+ operators. "Pilot Excellence Model" scaled enterprise-wide.
National AwardTop-3 Europe500+ certified
Jun 2010 — Jun 2013

Manufacturing Supervisor — Chocolate Plant

Ülker · 🇹🇷 Istanbul
  • Commanded 26 production lines and 900+ FTEs in one of the region's largest manufacturing footprints.
  • +25% OEE improvement through Lean methodologies. Lead Internal Auditor — 100% compliance record.
26 lines900+ FTEs+25% OEE
Recognition

Awards & certifications.

Awards & Honours
🏆
Cost & Capital Transformation Award
ofi · 2024
🥇
National Industrial Excellence Award
Ülker / Yıldız Holding · Top-3 🇪🇺
🏅
Industrial Excellence Award
Second individual recognition
Stars of the Year Award
Individual performance recognition
📚
CEO Award for Learning Organization
Enterprise-wide capability building
Certifications
🎓
Lean Six Sigma Green Belt
Certified practitioner
🇯🇵
Toyota Production System (TPS)
Trained in Japan — source methodology
🔄
ICAgile Certified Professional
Agile Coaching · ICP-ACC
EFQM Excellence Assessor
European Foundation for Quality Management
🧠
Psychological Safety Certification
Clear Blocks to Innovation & Risk-Taking
Contact

Get in touch.

I welcome conversations with fellow executives, industry practitioners, event organizers, and anyone engaged with the intersection of operations, leadership, and transformation. Feel free to reach out directly.

“The next era of Operational Excellence belongs to leaders who can turn strategy into daily behavior across regions, cultures, and maturity levels.”

— Serkan Atlas